On 8 July I wrote a post on a piece on irregardless in the UK Guardian newspaper, not because of the piece itself, but because it generated 327 responses from readers. This, I now realise, was small fry. A piece on (mis)pronunciation on 20 July has 3,192 responses! Incidentally, the irregardless piece has now racked up 1,568 responses. The (Guardian-reading) general public is well and truly engaged.